Media Release

September 28, 2006

 

Attention Assignment / Technology / Design / Lifestyle editors:

 

Sexy desktop computers hit Canada’s largest interior design event

 

September 28, 2006, Toronto – It could be a new category of product for IIDEX / NeoCon. Canadian industrial designer Howard Suissa launched his company and its product today at Canada’s largest interior design event.  Suissa Computers designs and builds exclusive computer systems with cases handmade in wood with metal and other accent materials.

 

Suissa’s designs are a first in the industry. “While technology and design have advanced in leaps and bounds, the artistic cultural reflection found in computer case design has stagnated,” says the Thornhill, Ontario based designer.  “Most design discussion on computers is either on the disappearance of technology, or is a visual grappling with a technology one no longer understands.”

 

He says the former leads to a “what’s-the-point-if-it’s-going-to-disappear” attitude, while the latter results in clear plastic on everything electronic. “With the integration of computers into our living environment, people are craving something more human,” says Suissa. “They relate to natural materials more readily than to the cold sterility of plastic or metal.”

 

Suissa also unveiled “Fire @ Will,” a prototype made with the recycled wood off-cuts from the other models. “Our production process is clean, and we recycle all our wood and metal waste,” says Suissa. “Wood waste is used as mulch in the garden or is used in other projects.”

 

The upscale computers are stacked with a choice of high end component packages, for home and home office, gaming or entertainment.

 

Suissa Computers designs and builds desktop computer systems that stand out and challenge preconceived ideas. Visit www.suissacomputers.com to learn more.      

 

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For media and designers only:

 

Suissa Computers is the only computer manufacturer exhibiting at IIDEX / NeoCon, and is located in the JumpStart section, booth #1133 - area 23 and 24.

 

For more information:                                    

Jennifer Moncion                                            

Suissa Computers

780-603-2701

jennifer@suissacomputers.com

 
Suissa Computers  |  P.O. Box 262, Vegreville, Alberta, T9C 1R2  |  +1-(780)-603-2701  |  www.suissacomputers.com